A transitional rebrand for a the 40 years old most iconic architectural firm of Central America
A transitional rebrand for a the 40 years old most iconic architectural firm of Central America
Mallol & Mallol Arquitectos, con oltre 40 anni di storia e più di 150 progetti realizzati in tutto il globo, è il più grande studio di architettura e design dell'America Centrale. I membri del nostro team sono stati selezionati per una transizione strategica che ampliasse i confini dello studio a gestione familiare, attivo principalmente su scala nazionale, verso una multinazionale del design, con servizi integrati e tecnologici e un team internazionale e multidisciplinare di quasi 250 impiegati.
A rebranding iniziato, la strategia è stata quella di scalare il nuovo concept dello studio in strategie di endo ed eso-marketing volte a diffonderne la nuova identità: un luogo di innovazione che crea valore attraverso disegno e progetti di impatto, eccellenza e qualità; un'azienda leader del settore in costante innovazione.
Strategie di endo-marketing:
Strategie di eso-marketing:
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A transitional rebrand for a the 40 years old most iconic architectural firm of Central America
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
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